SaaS Case Study

Referral SaaSquatch helps Ballpark scale their customer growth with referral marketing.


Ballpark wanted to run a customer referral program but didn’t want to spend their own development and marketing time to build a feature that wasn’t core to their product.

Their current in-house referral solution needed to be replaced with a platform that provides deeper analytics and a customizable end user experience.

This new solution needed to integrate directly inside the Ballpark Web Application and provide a seamless experience for end users.


The Ballpark team wanted to launch a customer referral program that looked, felt and acted like it was a native part of their application. These requirements included embeddable widgets, funnel analytics and reward fulfillment.

Ballpark’s team needed a true partner to help them navigate the different stages of evaluation, campaign design, installation, testing, launching and optimization.


The referral marketing campaign continues to deliver results for the Ballpark marketing team delivering 9% annual paid user growth in the first three months.

With the help of Referral SaaSquatch’s dashboard the marketing team was able to track the health of their program, identify specific users and easily generate reports for the company.

“SaaSquatch was a breeze to setup and the portal gives us valuable stats and reporting that we weren’t able to get with our previous home-grown referral program.”
Simon VreeswijkBallpark
Marketers Love Referral SaaSquatch
referral saasquatch customer example

“We went with Referral SaaSquatch because it’s a really beautiful product with a great UX, installation is a single line of javascript code and they automate a lot of our referral reporting.”

Taylor MingosCEO at Shoeboxed
referral saasquatch customer testimonial

“Referral SaaSquatch gathers together all the essential pieces of a referral marketing strategy. Integrations, theme editing, easy reporting and great customer service make this one of the best tools on the market today.”

Casey Rovinelli Marketing Executive at Unblock-Us
referral saasquatch customer review

“Referral SaaSquatch’s software platform delivers a steady flow of new signups for Geckoboard.
This is the type of company I want to do business with.”

Sofia QuinteroMarketing Director at Geckoboard
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