The Modern B2B Customer and Referral Rewards

This guest post is brought to you by Giftbit.  Marketers have been unable to keep pace with an important change in the digital...

New Feature Release: Introducing Gift Card Automation

The new, fully integrated Gift Card Automation feature from SaaSquatch has arrived! Give your customers the opportunity to enjo...

June Release Recap

It has been a busy kick off to the summer for SaaSquatch, and this past June turned out to be one of the busiest on record with...

What is a Multichannel Marketing Strategy?

Everything you need to know about creating winning multichannel marketing campaigns Multichannel marketing Were James Bond in...

What is Personalization in Marketing?

How a personal touch can make all the difference.  Introduction (Source) "Remember that a person's name is, to that person...

6 Methods for Retaining Customers

Any seasoned business owner understands that retaining customers is key to the overall success and growth of their business. ...

New Feature Release: Fuel Tank Custom Reward Management

Our all-new reward code management system gives you the power to customize your referral program to create the best customer ex...

The Ultimate Demand Generation Guide (with Strategies and Examples)

Demand Generation Strategy in 2017 – What you need to know! Flashback: it’s 1989. Dusk is falling and an Iowa farmer is st...

Product Marketing Versus Product Management

Who doesn’t love the show Silicon Valley? Mike Judge, the man who gave us King of the Hill, created this uproarious and rema...

Marketing Attribution Models: 43 Experts Explain How to Choose The Right One (and Mistakes to Avoid)

A critical part of marketing is knowing which campaigns are driving the most ROI. Only once you have this data can you effe...
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