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SaaSquatch Blog

Your destination for articles, podcasts, ebooks and case studies referrals & rewards marketing.

The 39 Best Referral Program Examples of 2014

Our big list of the best referral program examples. Learn how different industries use referral programs to drive profitable customer acquisition.

How to Improve the Performance of Your Referral Program

Many referral programs simply don't get results for their companies. The problem many of them face is that they aren't treated like other more established..

12 Growth Marketing Articles You Should Know About

The Importance of Rewards and Consumer Behavior

If you are interested in consumer behavior you might be familiar with the principle of utility. It's where a person only has to motivations for making ...

Creating a Process for Customer Acquisition – With Sample Experiments

This is is a continuation of our first post on building a process for growth experiments. In this post we’re going to solely focus on acquisition experiment.

Checking Out The Referral Programs of LastPass, RescueTime and OpenDrive

Referral programs have one purpose. Motivate your existing users to make a referral. Sounds simple right? Actually it's not, there's a lot going on under ...

SaaSquatch Radio Episode 5 – Ryan Delk – Growth Lead at Gumroad

Ryan took a less traditional route to get involved with startups and growth marketing. He's worked all over the world including Nairobi, Kenya.

88% of Marketers Are Using Referral Marketing Software

In the new "B2B Demand Generation Benchmark 2014" report by Software Advice they found that referral marketing software has become a huge strategic ...

Examples of Cloud Storage Referral Programs

No referral program is ever perfect. Just like there is no such thing as a perfect landing page or email campaign. Learn more about these referral programs.

Building a Process for Growth Experiments

As growth continues to evolve from its hacker-roots into a full-blown profession, there is one thing that will always stay constant. Growth is a process...